Press and Poster campaign for gregg’s. We all know this for the beloved british bakery and food for all our daily meals. This needs to be done in photoshop but a simple quick sketch for now will do. Looking back as well it would be best if all the sceneries were closer to every day reality rather than the pilot, fisherman etc, have the jobs more on the every day high street like the crane worker. Oh well, you live and learn. Would be more relevant as they are a high street brand.
Done with Nathalie Gorden
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Direct mail for somerset house to try and encourage previous customers to book tickets again for their ice rink at christmas time. Each direct mail would be made personal by putting the persons face onto the ‘icing’ of the cupcake. This would be done by using photographs from the previous year that were taken by the company themselves. I’m aware that this particular cupcake doesn’t look like the ideal icing to have to show the idea, next time we will get a ‘whiter’ icing instead of a light brown.
The message is ‘we know you’ll look great on the ice this year.’
Done with Nathalie Gordon.
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